BUILD YOUR CORE
Play with Numbers
Are you guilty of “small thinking” when you should be “big game hunting?” Jason shares some thinking on thinking big and shares a case study of how one phone call could be worth tens-of-thousands of dollars.
Niche to Get Rich
Most hypnotists position themselves as a jack-of-all-trades. This is a proven model, though as you become the EXPERT, your income, your positioning, and your schedule can grow. Watch this video to get advice how to choose and market your niche.
Lead Generation
Don’t sell hypnosis. Don’t sell results. Sell the next step. With this model of business marketing, you classify your clients as either “ready” or “not ready yet,” as opposed to “yes” or “no.” Learn techniques to grow your list and maximize your time.
Build Your Core Q&A
Learn a real-world example of how to turn a health fair into a massively successful events rather than a dismal waste of time and resources. Details are also shared on how to begin creating content for articles and websites.
Networking
Business professionals gather together nearly every day all over the world. Learn how to find these groups, what to say, and how to work the room for the best success.
Morning Remarks
Day two of the live class begins informally, and some tips for better results with hypnosis clients are shared.
Business Induction
Perhaps it’s time for a little hypno break? Jason guides the group through a hypnotic experience to future pace your success.
Ride Your Elevator Speech
You’ve got thirty seconds to explain to someone who you are, what you do, and what type of client would best benefit from your services. GO! In this video, learn Jason’s system for crafting profit-building elevator speeches.
Live Talks
Now that you’ve worked the room, learn how to own the room! Learn how to find the groups that will host your presentation, how to contact them, and what to do during your presentation to get the best results.
Live Talks Q&A
Questions are answered about lead generation strategies while giving talks, how to put together special offers, and a checklist is shared for presenting your best presentations.
How to Find Networking and Live Talks
It’s easier than you may think to find opportunities to get out in your local community and network your business or do public speaking. Jason guides you through several cities and options for finding these sources for free online.
Paperless Office
Other than the client forms, Jason’s office is now a paperless environment. Learn ways to use a scanner, shredder, and tablet device for increased productivity. Thanks to Scott Sandland for recommending the “Notetaker HD” app.
List Building
Marketing gurus agree: list building isn’t A strategy for growing your business, it’s THE strategy for growing your business. Be specific to be terrific. Learn methods to collect your list, and organize it for success.
Outsourcing
Can you do it all yourself? Should you do it all yourself? Watch this video to learn methods to delegate tasks, work with freelancers, and focus your time and energy on what you do best.
Outsourcing Q&A
How do you pay these people? Where do you find them? Questions are answered to make outsourcing your tasks much easier.