Lori Hammond joins me today to share how she started her hypnosis business in the online format. She shares how you can set the stage for successful online hypnosis sessions by preparing your client and setting yourself up with a few pieces of technology. Lori reveals the inductions and techniques that work well for her online clients and the minor adjustments you need to make to your approach. She also shares why she finds it to create resources for her audience, such as post-session recordings.
Lori is the consulting hypnotist at Trancypants, where she helps people lose weight and let go of unwanted habits and addictions. She is passionate about teaching her clients how to use their mind and neuroscience techniques to quickly and effectively solve their problems. Lori has gone from learning hypnosis to overcoming a decades-long struggle with her weight and presenting at HypnoThoughts Live in the upcoming 2020 event.
Get our ongoing resources for hypnotists to successfully do sessions online at https://worksmarthypnosis.com/nowonline/
“You don’t need to wait until you have all the right tech. You can start with a bare-bones operation and start making a difference in people’s lives.”- Lori Hammond
- Why Lori decided to open an online hypnosis practice
- Building client-confidence in technology and building rapport over Zoom
- Conducting group online hypnosis sessions
- The equipment you need to get started
- Tips your clients need to know to set up their camera and phone
- The increase in business due to the Coronavirus
- The rewards of creating resources to help your audience
- The inductions and approaches that are ideal for online sessions
- Recording sessions on Zoom to create a post-session client resource
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Podcast Episode Transcripts:
Disclaimer: Transcripts were generated automatically and may contain inaccuracies and errors.
This is the Work Smart Hypnosis Podcast. Session number 262, Lori Hammond goes online. Welcome to the Work Smart Hypnosis Podcast with Jason Lynette, your professional resource for hypnosis training and outstanding business success. Here’s your host, Jason Lynette. Jason Lynnette here and welcome. To this ongoing twice a week series now where we’re actually featuring top hypnotists around the world who have been consistently seeing clients online in virtual formats for a number of years.
And as many people out there in the midst of this coronavirus, uh, pandemic are having to make modifications. I wanted to come out to you twice a week and actually share some of the strategies, some of the technologies, and some of these principles, and it made sense to have Lori Hammond on the program this week.
Now, Lori. As you’re gonna hear is a little bit unique from a lot of the others here because she started her business in this format, and that’s of course how it’s continued to run and you’re gonna hear some really nice things that’ll help to boost your confidence in terms of where the business is still coming in and how for the most part, it’s a lot of business as usual, in the shape of what she does.
Now, of course, to get more of the backstory of Lori and who she is and what she does, you can check out episode. 214, which came out back in May of 2019. Lori’s officially in the uh, two timers club here on the Work Smart Hypnosis Podcast. But again, we’re gonna spend some time talking. The little list of things camera set up.
What techniques, how do you modify, when do you make a recording available? When do you perhaps change the format to not make a recording available? And just some of the ins and outs and basically the value of, again, the common theme that we’re hearing here. Get out there, share value, let people naturally gravitate towards you, and that’s where they then become a part of your community.
So a huge thank you to Lori for coming on and sharing these insights and sharing these, uh, methods and resources. Once again, you can see what we’re up to this month by heading to work smart hypnosis.com/now online. Make sure that’s all one word. Forward slash now online. That’s where actually it’ll bring you back to the original episode I did to kick off the series with some tips and strategies of how we can work with clients, uh, independently.
And that is the page where we’re just putting all the resources of ongoing live online events and opportunities that are out there, plus some step by step tutorials to show you exactly how to set up your, uh, camera, set up the Zoom software. Just to make this all a whole lot easier for many of you to continue doing the work of professional hypnosis.
So check that out. Work smart hypnosis.com/now online. And with that, let’s jump into this phenomenal session. Here we go. Trancey pants herself, episode number 262. Lori Hammond goes online. So Lori, good to have you on here. It’s so good to be here. Thank you, Jason. And, uh, welcome back to Timer Club. Yeah, Woohoo, , which, uh, as, as we’re gathered here for these episodes, we’re doing these twice a week episodes now, specifically on taking a lot of the work that we do online, which so far in a lot of the conversations that I’ve been having with people, We hear that dialogue of they saw people for years in person and then kind of opened up to this online option.
They’ll correct me on this. You kind of launched online and let it stay that way since the beginning, right? That is right. Yeah. So what was, let’s go back to that initial impulse. What was the thinking of going that route rather than the, the brick and mortar come on into my space kind of, uh, direct. So my wheels had kind of been spinning in the direction of how can I not be trading dollars for hours?
Yeah. And how can I not, and how can I be location dependent, independent, because I was a hair stylist and so I had to be behind the chair to make money. And I loved that one on one interaction with my clients. But as I was learning hypnosis and starting to use it on the side, I just, I, I was looking for ways to make it work and I think when we ask ourselves those empowered questions, our brain starts clicking things into place.
So I started researching doing this over, you know, doing hypnosis online, and I saw that people like Steve Rain were doing it and were successful. So as I was going through and tra doing all my hypnosis trainings, every time I saw a protocol being taught, I would ask myself, Okay, how can I make this work over Zoom?
And I’ve gotten really creative with, with some of them . Uh, but it’s, it’s fun. I’m so grateful that I did it, and I have found that you can build rapport just as well over zoom as you can in person. Of course, there are some nuances and differences. in person is amazing, but I’ve had a really, really positive experience.
And if only those nuances and adjustments are exactly what we’re gonna talk about for the next half hour . So I’m ready. Yeah. Talk to me about, I, I agree with you. Absolutely. That, you know, everything comes down to set the frame and follow through. And this is a common theme in basically NLP trainings.
It’s all common theme in anything about human relations. So, What steps are you setting in motion to build? We’ll phrase it this way, that same quality of rapport, even though now you’re looking through a computer. That’s a great question, and I do think that rapport is one of the most, it’s the most important part of any session, so I found right away that building that rapport was super important.
And it’s a little bit different because a lot of the people, especially when I first started doing this, People were really unfamiliar with Zoom and they were a little bit apprehensive. So getting them to kind of feel at ease with the technology is a big first step. And so I’ll actually do my consultations over Zoom.
Yeah, so they’ve already got one session under their belt. They know how to, how it works. They’re feeling less apprehensive and I. Put a positive spin on the whole situation and say, You know what? You don’t have to come into my office. You’re already gonna be comfortable in your own home. Nice. So they come into it expecting to feel comfortable, but there’s just, I’ll, I’ll usually start with some chit chat.
Well, you know, we’ll talk about the weather, what they’ve been doing this week, and just get them to kind of relax their shoulders and let go and realize, okay, that this is we’re, this is gonna be okay. Yeah. Which I love that nuance of doing the, basically the consult in the format that they’d actually be doing the work this way.
It’s already familiar and it’s easily then accepted to go, Oh, we do it exactly over, over this. So we’ll get later on. Cause I know you also do group sessions online, so is there a different way that you’re sort of building that foundation? Cause clearly they’re not just outright calling you on a video call.
That’s something that perhaps they’re. Yes. So the, with the one to ones I, after my consultation, you know, they’ll, they’ll initially contact me and I’ll set up a Zoom call and they’re usually, I have to kind of ease them into it and talk. Say it’s enjoyable, it’s easy. All you have to do is click a button.
I think the reason both hypnotists and clients are apprehensive is just because it’s unknown. We’re always afraid to do something outside our comfort zone. So once they’ve tried it once, they feel really good about it. But I just schedule. That consultation. At the consultation, I scheduled the Zoom call and then I just send them an email along with the reminder the night before and they just click a button and we’re in the same room together.
Yeah. Which, uh, there’s a great nuance right there. They’ve likely already not done hypnosis before, so why not just add something new to the mix as well, that we’re gonna do it ? Absolutely. In the words of Sean, Michael Andrews and talking about hypnotic phenomenon, if you could stick ’em to one thing, you could stick ’em to something else.
So , absolutely, let’s keep that same momentum going. So then I imagine it’s a different way, cuz you’re probably not doing a lot of individual consultations for the groups, or are you? Not anymore. When I first started doing group work, I did do a lot of individual consultations and had them fill out questionnaires and send in handwriting samples and all this nuanced stuff.
And now we, most of my group calls happen inside my weight loss group. Mm-hmm. . And it’s actually turned into a beautiful experience where it almost feels like family because we have usually a dozen or so people on the call and. People from all over the world, and I’ll start the call off to build that rapport you’re talking about.
I wanna build rapport with everyone on the screen, with everyone in that virtual room. So sometimes we’ll go through and each person will answer a fun little question. Like, if you could be any super hero, which super hero would you choose? Or if you could have dinner with anyone living fictional real, who would you choose?
And it’s just a really cool way for us all to realize, okay, we’re. We’re all the same. There’s like this sense of being separate together and it’s just a beautiful experience and people, people really love it. Yeah. Which, correct me on this, just to walk through sort of the user experience there. You first step, you are running a free Facebook group, right?
Or is the The group is paid, Yeah, the group is pai
d. Oh, okay. Got it. So then what’s the mechanism to get them to first find. They, A lot of people find me through Facebook. Yeah. Through my Facebook Lives and word of mouth. So people kind of think of me as a weight loss expert. So this is my weight loss program, and they find me, usually through Facebook, they’ll contact me and I’ll send them to my webpage and they’ll sign up for the group through my webpage.
Yeah. And it’s not just the group, the group calls. There’s a lot more. Involved with it, but that’s, I think that’s a part people enjoy the most and the people who really engage in those weekly calls are the ones that see the most amazing transformations. Which to highlight what I’m hearing is the consistent theme, and this is what many of us have been saying for years.
I is that model of that willingness to come out and share information that, you know, rather than, what can I sell these people? What can I sell them instead, what can I give them? So you’re hopping up on Facebook Live and I’m sure sharing some anecdotes, giving some specific strategies, and then giving a, a call to action throughout that.
Absolutely. And there’s something I think that kind of takes the pressure off with thinking of it that way as well, where I’m not really trying to get anyone to do anything specifically. I’m just building rapport with those Facebook lives and letting them know who I am, letting them feel like they kind of know me.
And I get so many referrals from people who have seen those Facebook Lives. I have no idea who they are, but they feel like they know me. And it’s really rewarding for me as well, because every time I make one of those lives or put out a video, it, it changes my state to help other people change their state.
Yeah. So it’s a win-win situation. So walk me through some of the learning curves. Some of the, uh, You know, um, starting up points in terms of building things online. Let’s get, let’s get technical for a moment. What were, what’s some of the equipment that you’d recommend? We don’t have to get into specific brands, but like, what were the things you realized just as assets you had to have to, to pull this off?
Yeah, I started off really bare bones, so I just had the webcam on my computer and I don’t even think I had a microphone at first, but I quickly found that just a little $20 lab mic you can order off a Amazon is, makes a really high quality sound. So even when I get into the. More transy portion of the the call.
They can still hear my voice when I’m speaking quietly. And then I highly recommend getting an external webcam as well. Yes. And that can, like any 10 80 p, you can get ’em pretty reasonably priced on Amazon as well. I also now use a ring light. Yeah. Um, okay. And I really like that, but if you just have good natural light, you’ll be fine with that as well.
So it’s pretty easy. I don’t want anyone to wait to start until they have all the right tech, because I think that you could start with a really bare bones operation and still start making a difference in people’s lives. That’s, I think, one of the most important points that too many people play the game of.
I need to have all the pieces, I need to have everything built out and ready to go. Where I’ve got a student right now that she’s down around Richmond and she put it, she goes, Well, I’m doing a lot of group weight loss seminars and you know, I don’t even have a website yet. I wouldn’t have the time to deal with the people who would find me on a website anyway, that she did the one group in the right place at the first time, and that’s what completely.
Launched her business. And for someone to think, and I keep running into this, it’s like, Well, I’m still working on my website before I see my clients. It’s like, no, get out there and, and do stuff. Hop onto Facebook Live and reach out to various podcasts and ask to be a guest. There’s so many opportunities that are out there, and you’re right that, um, I, I say this.
Sadly, as I’m sitting in front of my iMac desktop computer that I upgraded every feature on to make it a $5,000 desktop , and I still had to go out and drop 50 bucks in a webcam because that’s better. Yeah, I, I have a really nice gaming computer and the camera on it is just complete. It’s a joke. Yeah.
Well, it may have been good when it first came out, but, uh, then again, the, the webcam I just recently purchased, which any, it’s the C nine 20 from Logitech, but really, Any Logitech camera is gonna be good. They’re just the brand of choice. I found that, um, you know, once that thing’s connected, it’s, it’s good to go and, uh, just makes the quality better.
And like with anything sound quality, the Blue Yeti is what I tend to recommend. Um, and if you can do me a favor, could you, um, message me after this, uh, the actual laugh mic that you recommended? We’ll put that in the show notes. Sure. Yeah, I’d be happy to. Great, That’d be wonderful. Um, cuz I want one too.
So, looking at, well it’s just recently someone pointed, this is about the time I switched to the external webcam on the desktop set up here at the office that I used to do a bunch of recordings with the microphone hanging down, which visually was really cool until someone pointed out, you know, your camera’s focusing on the mic and not.
Oh no. So now with the scissor arm, which I’ll, I’ll link in the show notes for probably most of these actually this will be on that now online link that I’ll reference in the intro. Um, my thing I did in terms of my production studio. So, so let’s go a little bit more specific beyond the tech into the actual techniques of hypnosis.
So can you give an example of something that. You were learning at one point and then putting through that filter of, how do I do this now without even having to be in the room with. Yeah, so so many of the techniques that we learn are really easily translatable to video, but there are certain techniques.
When I was training with Mike Mandel, he taught this perceptual positions exercise that is just this really cool technique where the person sits in one chair and imagine seeing someone and talking to them in that other chair and then trades places and gets the different perspective. And I thought it was such a life changing technique that I thought, Okay, how.
You this over zoom when you know their camera is fake facing one way. And so I’ve actually had my clients, I, I’ll say, You’re gonna go off camera, but I just want you, I just listen to me and I’m gonna guide you through this. And I’ll see them while they’re sitting in one chair. Then they’ll get up and go stand in another spot in the room.
And. I’ve seen them just have the same amazing transformative experiences. I’ll do the same thing with like the circle of excellence where I’ll have them put all these resources in a spot that they’re looking at and then get up from their chair and walk over into that spot and it’s just, it’s really awesome.
Yeah, so it’s where it’s just simply by setting the frame, giving a little bit more, let’s say, demonstrative language about here’s exactly the next step. Is that kind of what you’re talking about there? Yes, definitely. Yeah. In a moment. Not yet, but in a moment. . Right. And any, any tips on getting the camera positioned in such a way?
Like how do you phrase that to a client? Yes. So that you’re able to actually see what’s going on. Yeah, that’s a great question. And that’s one of the biggest things I learned right offhand, is I don’t, I don’t bog people down with a ton of information about how to set up, because I find that if there’s too many words, they’re not gonna read them.
Right. So I keep it pretty simple. And when they come on the call, I’ve had quite a few times where someone’s just holding their cell phone while they’re talking to me. Yeah. About that. And so I’ll, Yeah, I’ll have to instruct them to prop their phone somewhere. Preferably so that I can see them from the waist up because it’s just a lot easier to calibrate that way.
And you know, sometimes they’ll wanna set their phone on the mic so I can’t hear them speaking anymore. So it, it’s a little bit kooky to get them to get everything set up just right. But for the most part, most people come in with their camera set up. Well, they’re lighting is at least good enough that I can see their, you know, I can look for those trans indicators when we’re doing that portion of the call.
But you do have to instruct him just a little bit, and it’s really just about going with the flow, dealing with what surfaces, and having a positive attitude about it. The, you know, the beauty of that is that once you’ve gone through that with somebody, once it doesn’t have to happen again. They now know what the system is.
Yes. Yeah, that’s so true. Although I do have to share the quick anecdote that, uh, this was already gonna be an online session for me about two weeks ago that we had done to live and in person. And I knew she was moving down to a different state. And what happened was, and I knew that she runs a lot of educational, um, programs for a local university, which the job was now letting her.
Remotely, which is even more important nowadays. And the experience was suddenly I turned on the webcam with her. We connected by Zoom and it’s like the first time ever I’m jumping into a client session and I’m like, Do, do you have a ring light on? She goes, Oh yeah, I’m broadcasting all day today. I’m like, Okay, we can turn that off for this one.
Like she was a pro. She knew what she was doing. . That’s awesome. I, I’ve gotta ask just nuts and bolts, cuz this is one of those silly little things. Do you have any, I mean, this is stupid things you say to people in terms of how to prop up their phone. That was the session I had yesterday. Actually, usually I will just ask them, Do you have some place you can prop your phone in front of you?
And once in a while they don’t. I’ve actually had people, like if they’re sitting on the couch, they’ll hold it between their knees with their feet on the couch , which, which is less than ideal. But you know what I, I think there’s so much. Our clients are gonna pick up on our attitude on the way that we are expecting things to go.
And I think if we come into this with a kind of a, let’s see, um, attitude and go with the flow, they’re gonna be relaxed and they’re going to get the experience that they need, even if tech is not just right. Yeah. Um, my trick yesterday was, oh yeah, they were leaning it up against their computer. Their computer didn’t have a webcam, but their phone did.
They were leaning it up against their computer. But then as we were chatting, you slowly saw the camera angle shifting as the phone was clearly about to plop down flat to which became, Do you have like a coffee mug or like a rubberized pen? Cuz like, I have, I buy these, uh, Pilot G2 gel pins, which have a rubberized grip, and sure enough, that’s enough that she goes, Oh, I have one of those.
Kept it up in place. These are the things that should be covered in every hypnosis training. Right? ? Yes. That’s a great idea. Which you’re right, you hit it exactly there. That by, it’s the, it’s the story from what Jerry Kind used to tell his students, no matter what they come in for. You know, I’m gonna modify it.
Not to say use the term, Oh, we do that all the time, That’s easy. But to treat it as if this is the normal, this is exactly how we do it. And I think, you know, in the long term of all of this, I’ve got good hopes that this is gonna be a short tunnel that we go through as a society, but it’s gonna prove a little bit more innovation, a little bit more market viability.
And so many other services are having to go this direction right now too. And, Clearly a specific need for it. I’m curious to ask, and this is coming out on, uh, timing frame of this one about on Monday, March 30th or so, um, how have things been going in terms of state of the business in the last week or two with all the, all the news out there?
It’s really interesting because business has picked up big time. I’ve had a lot more requests for one on ones. Yeah. Um, people don’t even bat an eyelash at the, the fees. It’s just, it’s been really, really interesting to see how, how much business is building up right now. Yeah. Are you doing anything to get in front of people more or kind of as just business as.
I’ve, I’ve been a little bit more intentional about making sure I have positive content on my Facebook page. Yeah. And I’ve revamped my landing page of my website a little bit just to make sure people know that I’m here for one on ones. But more than anything, I just wanna provide a positive outlet for people.
I, of several people, asked me if I would make a recording to help with anxiety. And so I made that and put that, made that available from my Facebook page and my website. And so that’s the biggest thing I’ve done, is just trying to give people tools to meet them where they are and to stay positive. And it’s like I said a moment ago, it’s so helpful because every time I create a resource for my a.
It impacts me in a really positive way and boosts my mood and helps me stay positive. Yeah. With everything that’s going on, which I think so far in recording these, you know, I keep coming back to the thing that, uh, Frank Kern, who’s known in the marketing world, put out the other day that, you know, the whole premise of the message he sent out was continue to profit during this, but don’t build your business to profit because of, and I think that’s the right message right now.
I think it is too, and I’ve even made it clear that I’m, I’m here for people. If money is an object, I wanna, I wanna be here for them anyway. I, There’s nothing, I don’t know. It’s, it’s a win-win situation and I really, I love what I do. Yeah. And I love the income, but for me it’s about making an impact. It’s about, Helping people and I feel like I have a gift to give and I wanna share it as with as many people as are willing to accept it and to look at the structure of how you do things.
You’ve got the one to ones and you’ve got the groups. So you are in the realm of multiple streams of income. The same as I am with seeing my clients and some of the other programs that I do online and, um, events, whether they’re in person eventually or even online. And, and this ability, You’re right that we can continue the work and we can continue to earn a living.
Yet that’s not the reason to do it because here’s where we just don’t have the need because here’s something else that’s gonna fill that in. Um, and I love what you just said there. I think that’s very important cuz at least. Today as we’re recording, there’s a whole dialogue online about, um, someone in one group, not in our community, was saying that, um, oh, it’s unfair that coaches and therapists are still charging during this difficult time, which, well, we still have to eventually buy groceries.
We still have to pay our own bills. And I love what you mentioned that, I mean, it’s, it’s kind of business as usual. I, I share a quick strategy here that would be, You know, I did put an option out to a few people. I did not promote this, but for people reaching out to me, I say, Look, okay. I know understand times are difficult right now and my fees are my fees.
That being said, I’m gonna send you an email in a few moments with a promo code, and if you enter it in on the page where you sign up for the program, you’ll see it’ll take a substantial chunk off Now. This is actually modeled after something I’ve seen Bob Burns do, where he goes, If you could look me in the eyes and tell me you can’t afford me, I’ll work with you for free.
That’s so interesting because I, I heard Bob say the same thing, and that’s kind of been what I’ve been modeling as well. Right. And I still want to have that energy in the space, even if it’s remote, that, you know, someone is exchanging something. So the code takes a big chunk off. But I tell them, I go, I only want you to use the code if sincerely, that’s all you could.
Because just to call it out, I’m kind of going through this along with you as well, and I’ve made that offer to four people now anecdotally, and not one of them is used the code. So Isn’t that interesting? I know. So it’s a place where we don’t necessarily have to be the one now. Putting out the offer for free sessions or pay what you can.
If that’s the way that people wanna do it, by all means, you know, keep that up. But I love what you mentioned there, that again, there still is a need for this and we still are providing a service. And again, it’s back to that Frank Kern line to continue business during, but not because of, Uh, I wanna go back to, uh, a little bit more in terms of technique.
What, uh, what inductions, what approaches do you tend to find are that are ideal for this situ? . So I really tailor the induction to the person that I’m in front of. And my go to induction is just the simple pacing and leading. Mm-hmm. or a peripheral vision. Exercise that I learned from Melissa Tears, where I just have them zone out on one spot, Notice what they see, what they hear, what they feel, which then becomes a pacing and leading.
And then I’ll sometimes lead them into a fractionation of the eyes and accounting down. I kind of, I like to mix it up and keep it interesting, but the pacing and leading is my favorite and I find that. If I just assume that they’re going to have the experience that they’re, that’s just right for them that they do, and I don’t worry a whole lot about depth of trance.
I use something that I learned from you on almost every new client that I have. I’ll say some people experience a sort of a heaviness where they feel like they’re sinking in the chair. Some people experience a lightness like they’re floating, and some people experience the mysterious sensation of just sitting there and listening to my voice,
Nice . Yeah, it’s my favorite. Oh, thank you. Thank you. Yeah. But to look at how it’s all flexible and what I love about what you just referenced there is to look at the nature of, let’s call it out, a Dave Elman induction. As much as that may be this classic in our industry, it’s basically a series of deepeners strung together in a logical way.
And that’s what you’re doing to let it become more of an organic hypnotic experience to then, I’m sure easily pivot into the actual work and, you know, layering in suggestions for change, even of course as part as the actual induction. Absolutely, and generally speaking, the first, at least 30 minutes of my one hour sessions are all based in NLP and conversational hypnosis.
So generally by the time I get to the formal trans work, at the end, the change has already happened and that’s just there as a sort of a convincer for them to feel like they had the experience that they were coming for. It’s more of a formality than anything. Or, or a ribbon on the package. Yeah. The, the ratification and it’s the, it’s the gift and the curse of hypnosis that they expect that this is gonna be part of the process and we know we can do a lot of the work conversationally, but to then close the eyes, have something happen, to continue to ratify and really, let’s phrase it in a better way.
Compound the changes that are already in motion. Yes. Yeah. So let’s move towards the end of the session. What are some of your strategies once the actual event wraps up? Like are you providing an audio for these people, or what are some of your methods beyond that? Yeah, that’s a great question. So with Zoom I can record the sessions and a lot of times at the start of the call, I’ll let them know that a lot of people like to have.
Session recorded so that they can go back and watch it later to reinforce the changes. And sometimes I will actually only, I’ll edit the recording so that only has the hypnotic portion or the positive part so that they’re not going back and picking back up that state that they had when they came into the call.
So I’ll give them the hypnosis portion and tell them, You can listen to this, You know, as you’re falling asleep at night. And it’s a, People absolutely love it, but I’ve noticed that not everyone actually utilizes it. It seems like this really awesome thing, but so few people ever go back and watch that video.
Well, you, you brought up something there that’s great, which is that, you know, this is kind of the argument against always recording and always sharing the audio, which is that, well, let me characterize it in my favorite way, which is the stop smoking client goes, Can I book a six month follow up with you to reinforce this?
And I feel the best thing I can say to that person is to look at them inquisitively and go, Why? You’re not gonna be smoking. Why do you need to be reminded of it? If there’s something else you’d like to be working on at that point, I’d be happy to see you, but you’re not gonna be doing that anymore. So why do you need to have that reminded?
Um, you know, I, I made a decision. It’s not that I quit drinking, I cut out alcohol as the other phrasing, and I don’t have to be reminded every day that I don’t do that. So to let the actual, if there is a resource, let it be something aimed at rebuilding rather than, uh, reminding of the old. Absolutely. I think that’s a really good point.
And for me, when I, I learned hypnosis because I had gone to a few hypnosis sessions and as a client, I really wanted that recording. And I realize now it’s, it’s kind of unnecessary. It is unnecessary for the most part, but I know that it means something to them. Mm-hmm. , and that’s the biggest reason I offer.
But I think, you know, most people, once they, my intention is going into the session that when that session is over, they’re going to have the resources they need to continue to move forward. Yeah, I’ll, I’ll share sort of a finesse as to how I think about it, is that major life changes. How does change become permanent either through intensity?
Or through repetition. So if I’m doing something that’s a little bit more habitual and something that the person keeps running into, that may be, if I’m on Zoom, I’m gonna record the audio of that and then make the audio available to them. If I know that as the session I just did before I got on the call with you, uh, was it gonna be a lot more releasing?
That’s where. In the session, I hinted at a technique and we did it once, but then I go, Great. I’m gonna send you a video that’s gonna strengthen that technique that you did. This way you can now do it anytime, anywhere, and you’re not dependent upon a one hour long audio. So just to look at other ways to continue the process to at least back up that intensity with repetition if, if app.
I love that. And I use Marco Polo a lot. That’s an incredible resource where anyone with a smart, Yeah, if they have a smartphone, you can make them a little video and I’ll make little videos walking them through like a tapping protocol or bilateral stimulation, or even an NLP technique that lets them change their state.
And it’s, it’s such a cool resource and it’s a great way for our clients to reinforce the changes between appointments as. Yeah. And another option two, Marco Polo does video. There’s also Voxer, uh, which I believe is audio only. I use that with my coaching and consulting people to say, you know, quick one off questions, Shoot me that on here.
But then again, Facebook Messenger is making that a whole lot, uh, easier nowadays. Yeah. So looking at. There’s folks out there who perhaps are a little tech savvy and are able to jump in, and yet they’ve been out there seeing a ton of clients in person, and this is new to them. Any, any final thoughts to share with them in terms of getting out there and hopping on Facebook Live and, uh, you know, basically sharing content?
Any, any tips for them to begin to open up this side of the business for the. Yes, it sounds simple, but it’s so profound, and that is, don’t wait till you’re ready. You touched on this earlier, but I think that, you know, we can feel like we have all our eggs in a row and that we’re prepared, or we’re gonna wait until we’re prepared.
But the truth is, you learn as you take action. So just get started. Even if you need to get on the, you know, get on a Zoom call with a family member to work the kinks out. Nice. Once you have one or two sessions under your belt, it’s gonna start flowing and you’re gonna start feeling. Feeling good about it.
It’s just that resistance that comes when we’re getting outside our comfort zone and doing something new. Wonderful. Where can people check out more from you online? Lori? They can find [email protected] and also connect with me on my Facebook page. Jason T here once again, and as always, thank you so much for sharing this content, leaving your reviews online and putting this stuff to use.
The reason why we’re going out. Twice a week is that this is a moment that could be a make or break for too many people out there and to use this as Frank Kern would say, to continue to, uh, profit in your business during what’s going on and not because of is always the filter here. So to get out there, help a ton of clients, you can see some step by step tutorials and some ongoing events to advance your education.
Check them out at work Smart hypnosis. Dot com slash now online, and I look forward to seeing you in person very soon. And as always, wash your hands. Thanks for listening to the Work Smart Hypnosis Podcast and work smart hypnosis.com.